Time to Tear Down the Walls of Content

What does “content” mean to you? Words? Pictures? Maybe videos? A lot of content creators think that way, so they silo their online communications into these types, both literally in how they appear on webpages and figuratively in terms of how they’re communicating their messages. Basically, it goes like this…Here are some words that I…

5 Reasons Emails Will Dominate Marketing Channels in 2018

Ever since online marketing began, emails were the most effective means of marketing channel until push notifications arrived and changed everything few years ago. But over these years, apps have become overcrowded and people get too many notifications on their devices to notice important ones. Most of the times people kill all the unread notifications…

Combining Online and Offline Marketing to Build Business Credibility

How to earn new clients for your small business with these brand-boosting suggestions geralt / Pixabay I hope you enjoyed our recent series of articles and videos focused on what you can do to build your client roster for your business. New clients are essential to the success of any business so make sure you…

B2B Lead Generation Strategies You Can Implement Today

geralt / Pixabay Generating leads is a crucial marketing activity. More leads in the pipeline, more chances to make a sale. But lead generation isn’t as straightforward as it sounds. Proof that’s the case are the 63% of marketers who tag lead and traffic generation as their top challenge, according to HubSpot’s 2017 State of…